On
Monday, March 5 the Social Marketing Team at Frostburg State University
sponsored the event, “Think Before You Post.”
That evening, over 60 students gathered in the Lane University Center to
learn about the positive and negative effects of social networking, and what
they should think about before posting pictures and statuses.
The presenters from FSU’s Social Marketing Team
discussed many issues regarding people posting statuses and pictures on social
networks, and how some of the things they post can later affect them when
trying to apply for a job.
The four presenters for the event that night were: Briana
Watson, and Carolyn Maxim, Ly-Anh McCoy, and Carissa Warnick. Watson began the
presentation by discussing all the positive outcomes of social networks. Some
of the reasons she named were that it is the fastest way to get news around, it
is quick and easy for people to get to know someone, and it is easy to view all
upcoming events. Throughout the first couple of slides Watson showed the
audience screen snapshots of how Frostburg State University uses their Facebook
page for awareness of events and CNN's twitter page to show news updates.
Watson explained the negative side effects of social
media, and how it can harm people's friendships and relationships with one
another. The looks on the audience faces suddenly started to change from all
smiles to frowns.
Maxim stepped forward and started taking over the
presentation by explaining how social media can harm people's career. She
showed statuses of people saying how much they hate their job and manager, and
also provocative pictures that could cost them their job.
Pictures with females with barely having any clothes
on lying out on the ground holding bottles of alcohol were pictures that were
coming up across the screen.
Members of the audience began to whisper to each
other about how that is “definitely not attractive.”
Watson, Marketing Coordinator for SpotlightOnline, explained," Businesses are looking at
potential employees social sites like their Facebook page, and many college
students don't understand that their Facebook page could cost them a job.”
I started to show pictures of people's Twitter
accounts of them rolling weed in school, smoking weed, and showing large sums
of money with weed next to it.
I, Marketing Coordinator for Twitter, pointed to the
picture of the weed and money and stated, "Now we all know what this
picture is clearly trying to promote to others, and future employers aren't
going to want to hire someone like that when clearly you're stating your making
money by selling drugs so why would they
need to hire you.”
After all the negative things about why people
shouldn't post bad pictures and statuses, the presenters started to talk about
ways to protect what they post on social networks. Warnick, Writer, started to
talk a little about blogs and what people should do to protect their blogs
through privacy settings.
Warnick strongly encouraged people to be really
aware of the blogs they post, because most blogs can be read by anyone if they
don’t have the right privacy settings activated.
Towards the end of the program Maxim then showed a video called "Take This
Lollipop,” to make people aware that there are people who stalk your profiles if
you don’t protect your information. The video showed a creepy man that looked
like he belonged in a scary movie looking at pictures of a female that are on
her Facebook, and pulling up her exact location just by the information
provided on her page.
After looking
at the video, many members of the audience looked at one another with worried
looks.
"Nothing you post on a social network is ever
fully removed offline even if you delete it," stated Maxim, Guerilla
Marketing Coordinator.
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